Introduction Aux Réseaux Sociaux Katheline Jean Pierre
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Transcript of Introduction Aux Réseaux Sociaux Katheline Jean Pierre
Les réseaux sociaux
Katheline Jean-Pierre
Chef de produits principale,
Yahoo! Québec et Flickr
Présences Web
• Blog: http://kathelinejeanpierre.com/
• http://twitter.com/katz_kul
• http://www.linkedin.com/in/kathelinejeanpierre
• http://www.flickr.com/people/katheline_mtl/
• http://www.mybloglog.com/buzz/members/Katz_kul/
Cheminement… vers le Web.
2008: Deuxième rôle dans le film The woman of ahhs.com
2007: Montreal Sexiest Geek!
2006-présent : Yahoo! Québec, gestion de produits Communautés
2006 : Canoe, gestion de campagnes publicitaires en ligne
2005 - 2006: Gestion de sites Web, Quebecor World et Quebecor Media
2000 - 2001: Kissfilms, maison de production de films publicitaires
1998-2005: Skatmusic – promotion de musique Hip Hop et Négociation de contrats musicaux, guerrilla marketing, arts, journalisme, etc
Hip hop, journalisme, comédie et
Web….
http://kathelinejeanpierre.com/2008/09/17/search-engine-rap-battle-google-vs-yahoo/
http://kathelinejeanpierre.com/2008/09/17/vote-for-the-best-geek-rap-search-engine-rap-battle-msn-vs-yahoo/
Un sens…
Identité Web vs identité pas Web:l’univers de la trace
Confidential and Trade Secret
Yahoo! powers and delights our communities of users, advertisers, and publishers – all of us united in creating indispensable experiences,
and fueled by trust
Agenda
1.Introduction aux Médias sociaux2.Réseaux sociaux dans le monde3.Réseaux sociaux au Québec4.Position de Yahoo! 5.Réputation6.Ratings & Reviews7.Vitalité8.Dating9.Outils Web10.Le Lifestreaming11.Exemples: Flickr, Yahoo! Groupes, MyBlogLog, 12.Facebook, Yahoo! Developer Network,Twitter et la culture
applicative13.Le Where 2.0
CREDITS IMAGE : www.lumaxart.com/
Médias sociaux (Wikipédia)
• Social media are primarily Internet-based tools for sharing and discussing information among human beings.[1][2] The term most often refers to activities that integrate technology, social interaction, and the construction of words, pictures, videos and audio. This interaction, and the manner in which information is presented, depends on the varied perspectives and "building" of shared meaning among communities, as people share their stories and experiences.
The Death of Web 2.0
• http://www.youtube.com/watch?v=m-x2zZuyeqA&eurl=http://www.facebook.com/home.php?ref=home
CREDITS IMAGE : www.lumaxart.com/
CREDITS IMAGE : www.lumaxart.com/
1 utilisateur =
1 Identité sur le réseau Yahoo!
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La Réputation sur Yahoo!
Shopping: Product Ratings
Travel: Trip Plan Ratings Flickr: Photo
interestingness
Video: Tag Popularity
Auctions: Seller Rating Answers: Activity
Points Sports: Fantasy Performance/Trophies
Music: Rating Activity/Influencer
AlgorithmeTour guidéVideoPlacesStatsCommunityViral
Au Canada
19Canada
20
{ 24 hours of Flickr in Montreal.}
Heather’s caught getting Phil tipsy… :-P
Photos from: zanastardust (1-2 & 7), heather, Mtl Tech Watch, naomiml (5 &6).
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{ 24 hours of Flickr in Montreal.}Flickr dance
Flickr tagging fest
350 attendees !
Flickr shows some skin
Flickr love
benjira!
Houssein
Sara?
Lycid
vanou
Sara?
Lycid
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Media coverage
Blogger Outreach
Journal La Presse - A vos affaires, dimanche 1 juillet - 2007, p. LA PRESSE AFFAIRE-S3
La communauté virtuelle du voyage compte bien d'autres sites spécialisés. Version moderne de la
bonne vieille séance de diapos dans le salon, le site Flickr permet aux voyageurs de partager leurs
photos.
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Our Community
yul bizblitzweekend
Safari montrealyul blog
toronto photobloggersmontreal
photobloggersvancouver
photobloggersipub.ca
CBCbandeapart.fm
Radio3PJ45
picniK Electronikilesansfil
mobile jam festApathy is boring
33magBarcamp
Startup campCase Camp
Our Power Users: !Mimosa MaxD Véronique A.J.Kandy m-c TheToine Banlieusardises Bo No Bo Djof Eric Baillargeon Elektrik ErikVero.b -Antoine- Nicolas longchamps rappaz.net *Karine brandmaker Doùdoù EDgAr H.
Tags
Flickr Stats
• http://www.flickr.com/photos/katheline_mtl/stats/
Critique:
• http://innovationweb.branchez-vous.com/archives/2008/09/flickr_offre_enfin.html
Le lancement viral
• http://www.flickr.com/photos/heather/2398869449/
• http://flickr.com/explore/video/
Community Management
La Journée internationale du ti-beigne
• http://flickr.com/search/groups/?q=ti-beigne&w=390907@N23&m=pool
L’amour inconditionnel?
an interactive feed aggregator and manipulator. Using Pipes, you can create feeds that are more powerful, useful and relevant.
combine many feeds into one, then sort, filter and translate it.geocode your favorite feeds and browse the items on an interactive map.
power widgets/badges on your web site.grab the output of any Pipes as RSS, JSON, KML, and other formats.http://pipes.yahoo.com/pipes/person.info?eyuid=flNnOR44qXetELwWc2QNH8RhAhOq