Carsharing in France : a strong potential of development Robert Clavel Muriel Mariotto ECOMM 2009 ...

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Carsharing in France : a strong potential of development Robert Clavel Muriel Mariotto ECOMM 2009 www.certu.fr Ministère de l'Écologie, de l'Énergie, du Développement durable et de l'Aménagement du territoire

Transcript of Carsharing in France : a strong potential of development Robert Clavel Muriel Mariotto ECOMM 2009 ...

Page 1: Carsharing in France : a strong potential of development Robert Clavel Muriel Mariotto ECOMM 2009  Ministère de l'Écologie, de l'Énergie, du.

Carsharing in France : a strong

potential of development

Robert Clavel

Muriel Mariotto

ECOMM 2009

www.certu.fr

Ministère de l'Écologie, de l'Énergie,du Développement durable et de l'Aménagement du territoire

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A set of new services

Between private cars and regular public transport :

Carsharing Carpooling Demand responsive transport Bike-sharing

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CarsharingDefinition : Common use of a fleet of vehicles Members Direct accessTariffing based on use (short time) : kilometres and/or time

Target : « small-drivers » < 7 000 à 10 000 km/year Complementarity in terms of timetables and spatially with public transport, or transport of heavy things

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Reglementation The « Grenelle de l'Environnement » : Supression of juridical barriers of the development of carsharing and carpooling

Carsharing :

Definition

National label

Surface parking

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Advantage For the user :

A vehicle available 24h/24, 7 days/7

Practical service : maintenance, parking, insurance included ; a vehicle adapted to the need of the moment

Financial advantage : ex : for 5 000 ou 10 000 km/year, budget divided by 2 compared with private car

For the local authority :

Rational use of car : fewer vehicles*km, greenhouse gas

Reduction of needs for parking : displaces 4 to 10 resident's vehicles

Long term evolution of the link with car : difference between possession and use => towards free-service vehicles ?

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Impact of carsharing Study in Paris, 2007 (500 members)

Equipment et evolution of km with car before/after carsharing

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Carsharing development

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Carsharing figures9 400 members in april 200815 members/vehicleAverage length of use : 5h

(week-end, hobbies, etc)Average distance :

between 50 and 60 kmIn average 2 to 3 vehicles/stationMembers : private individuals and professionnals (firms)

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Carsharing operators A large variety of operators (Lyon Parc Auto, Vinci+Avis, Transdev, Véolia, etc) Network France Carsharing Partnerships with public transport operators, renting companies : combined tariffing, communication

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Example of Paris A local label

Access to the service

Tariffing

Vehicles

Complementarity with

public transport

and other alternatives

5 operators with the label

Projet Autolib

4000 electrical vehicles

700 stations

Delegation of

public service

In 2010

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PerspectivesDevelopment of communication and marketing

Extension of the target of clients (professionnals, young people, etc)

Extension of geographical areas (centre-towns, train stations, social housing areas, etc)

Regional strategy of development and support : combined mobility offers, average size towns

Important role of local authorities (surface parking, support of communication, membership to carsharing to optimize private fleets, etc)

Integration with other alternatives in Mobility Centres