BS-Family Est (2)
2
JOIN A FAMILY THAT STICKS TOGETHER The Bitter Southerner’s Family Establishments advertising program offers independent businesses a unique chance to earn the loyalty of the more than 80,000 fiercely loyal readers of our award-winning online publication. FROM OUR READERS “Wonderful stories, videos, and images from the place I love and call home. We are woefully underrepresented, misunderstood, and stereotyped. And I’ve never left the site without a smile on my face, or a tear in my eye.” “A contemporary view of the South that I live in. Not from the outside, the other side or just one side, but from inside.” “It speaks to me like no other publication about the South today. Its anthropological viewpoint is smart, spot-on, and refreshing. The photos are gorgeous as well … just a delight to take in.” From the Media “The Bitter Southerner might be the Vice of the South.” — J. Max Robins, Forbes.com “I applaud and support their work and their vision for community and storytelling. They are brave and curious and funny. They go places others avoid.” — Michelle Norris, National Public Radio Awards 2016 The James Beard Foundation Journalism Award, “Best Profile” “For accurate, insightful reporting, exceptional writing, unusual perspectives, and other attributes of fine journalism as they pertain to food and beverage topics.” 2014 The Egerton Prize, from the Southern Foodways Alliance “The John Egerton Prize recognizes artists, writers, scholars, and others – including artisans and farmers and cooks – whose work, in the American South, addresses issues of race, class, gender, and social and environmental justice, through the lens of food.” “I just want to market our restaurants through a medium that feels like it lives in the same South that I do.” - Hugh Acheson Executive Chef / Author Empire State South, The National A New Turn In The South For more information or to become a Bitter Southerner Family Establishment, contact [email protected]
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Transcript of BS-Family Est (2)
JOIN A FAMILY THAT STICKS TOGETHERThe Bitter Southerner’s Family Establishments advertising program offers independent businesses a unique chance to earn the loyalty of the more than 80,000 fiercely loyal readers of our award-winning online publication.
FROM OUR READERS“Wonderful stories, videos, and images from the place I love and call home. We are woefully underrepresented, misunderstood, and stereotyped. And I’ve never left the site without a smile on my face, or a tear in my eye.”
“A contemporary view of the South that I live in. Not from the outside, the other side or just one side, but from inside.”
“It speaks to me like no other publication about the South today. Its anthropological viewpoint is smart, spot-on, and refreshing. The photos are gorgeous as well … just a delight to take in.”
From the Media“The Bitter Southerner might be the Vice of the South.”
— J. Max Robins, Forbes.com
“I applaud and support their work and their vision for community and storytelling. They are brave and curious and funny. They go places others avoid.”
— Michelle Norris, National Public Radio
Awards2016The James Beard Foundation Journalism Award, “Best Profile”“For accurate, insightful reporting, exceptional writing, unusual perspectives, and other attributes of fine journalism as they pertain to food and beverage topics.”
2014The Egerton Prize, from the Southern Foodways Alliance“The John Egerton Prize recognizes artists, writers, scholars, and others – including artisans and farmers and cooks – whose work, in the American South, addresses issues of race, class, gender, and social and environmental justice, through the lens of food.”
“I just want to market our restaurants through a medium
that feels like it lives in the same South that I do.”
- Hugh AchesonExecutive Chef / Author
Empire State South, The National
A New Turn In The South
For more information or to become a Bitter Southerner Family Establishment, contact [email protected]
Our AudienceOn average, BitterSoutherner.com receives nearly 112,000 sessions each month from more than 80,000 active users. Almost half (48%) of our readers are ages 25 to 44, and 36% are 45 to 64.
Demographics● 50/50 split by gender
● Top affinity categories:-Movie Lovers -News Junkies & Avid Readers-Travel Buffs -TV Lovers -Political Junkies -Shutterbugs -Cooking Enthusiasts/Aspiring Chefs -Technophiles -Home Decor Enthusiasts -Music Lovers
● Facts About Bitter Southerner Readers:-52% have purchased something they read about on The Bitter Southerner-92% have recommended Bitter Southerner content to friends -59% travel for leisure at least once a quarter-75% eat out at least once a week-90% have a college degree or higher-60% are married-65% own their homes-76% have no children at home
BECOME A FAMILY ESTABLISHMENT-Inclusion on The Bitter Southerner’s Family Establishment page — part of the top site navigation at BitterSoutherner.com.
-Frequent (monthly or more often) promotion of the FamilyEstablishment page through our email newsletter to all BitterSoutherner members
-Frequent promotion of the Family Establishment page through oursocial network
Annual Cost$1,000 (one-time payment) -or- $1,080 ($90 monthly recurring payment)
● Top 10 states for readership:-Georgia-North Carolina-Tennessee-Alabama-Texas-Florida-California-South Carolina-New York-Virginia
For more information or to become a Bitter Southerner Family Establishment, contact [email protected]
