MENA B2C E-Commerce Report 2014_Standard_by yStats

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    About yStats.com

    MENA B2C E-COMMERCE REPORT 2014

    Publication Date: January 2014

    About yStats.com

    yStats.com provides secondary market research.

    Market reports by yStats.com inform top managers about recent market trends and assist with strategic company decisions.

    yStats.com has been committed to researching up-to-date, objective and demand-based data on markets and competitors from

    various industries since 2005.

    In addition to reports on markets and competitors, yStats.com also carries out client-specic research.

    Clients include leading global enterprises from various industries including B2C E-Commerce, electronic payment systems, mail

    order and direct marketing, logistics as well as banking and consulting.

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    MENA B2C E-Commerce Report 2014

    General Information

    Emerging B2C E-Commerce market in the MENA region

    According to the ndings of this report, B2C E-Commerce presently accounts for less than 1% of total retail sales in the

    region, as there are obstacles to overcome to prepare the way for the boom. These obstacles include the low adoption of the

    online retail channel by local businesses, the predominance of cash on delivery payments, and low consumer acceptance of

    online shopping, compared to international benchmarks.

    Local merchants serve the region

    Several fast growing local merchants have emerged in response to the developing interest in B2C E-Commerce in the Middle

    East. Among them are mass merchants JadoPado and Alshop, and online electronics store EmiratesAvenue. Three other

    regional merchants, online mass merchant Souq.com, online fashion store Namshi and ash sales site MarkaVIP together

    garnered over USD 70 million of investment in 2012. Nevertheless, International sites Amazon and eBay are among the most

    popular shopping destinations of online consumers in the Middle East, though behind regional player Souq.com in terms of

    annual spending per shopper. Due to relatively low adoption of the online channel by local merchants, cross-border Internet

    shopping is common. There are even special services that assist consumers in buying from International websites and getting

    their orders delivered.

    UAE leads in online sales

    E-Commerce is growing in the UAE at a rate of over 20% annually off increasing Internet and mobile coverage, while

    store-based retail is affected by high real estate prices. Over 80% of the population are Internet users, and of this number

    over 15% shop online; below 10% do so on mobile devices. The most important factors for online shoppers in the UAE

    were pricing, customer service and ease of use, though security concerns and inability to touch and test products before

    purchase keep some consumers away from online purchases. The most popular E-Commerce websites were online massmerchant Souq.com, coupon dealer Cobone, Amazon.com and online ash sales website MarkaVIP. Consumer electronics and

    appliances was the largest product category by B2C E-Commerce sales in UAE in 2012, excluding travel and tickets. The most

    used payment methods in the UAE last year were credit card and cash on delivery.

    B2C E-Commerce is burgeoning also in Saudi Arabia, though largely restricted to sales of clothing, electronics, appliances

    and travel booking. Annual growth reaching almost +40% between 2012 and 2015 is expected. Over half of the population

    are Internet users and of them about 10% shopped online. Mass merchants Souq.com and Sukar.com, followed by online

    fashion sites Namshi and MarkaVIP were the leading E-Commerce websites by Internet audience reach. Cash on delivery is

    the payment method used by most Saudi online shoppers.

    Meanwhile in Qatar rapid development of information and communication technology and an online payment infrastructure

    facilitate growth of E-Commerce there. Internet penetration on the total population reached almost 70% in 2012, with below

    5% of the Internet users shopping online. B2C E-Commerce sales are forecasted to grow with a CAGR of over +20% between

    2012 and 2015.

    Key Findings (1 of 2)

    Product Details

    Language: English

    Format: PDF & Power Point

    Number of Pages/Charts: 118

    Covered Country: UAE, Algeria, Bahrain, Egypt, Iran, Iraq,

    Israel, Jordan, Kuwait, Lebanon, Morocco,

    Oman, Qatar, Saudi Arabia, Tunisia

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    MENA B2C E-Commerce Report 2014

    Key Findings (2 of 2)

    Emerging B2C E-Commerce market in the MENA region

    Israel also has been a regional leader in Internet shopping, with a double digit share of Internet users making online

    purchases. Consumer electronics has been the product category with the highest B2C E-Commerce sales, but the fastest

    growing category in the next ve years is expected to be groceries.

    Other regional markets are adopting online shopping

    Though total sales are not at the level of the regional leaders, Internet penetration and ICT development contribute to

    burgeoning B2C E-Commerce in a few countries. In Bahrain, B2C E-Commerce accounts for over 5% of total retail sales, as

    almost 90% of the population is Internet connected and 5% of users shop online. Similarly, nearly 80% of the population in

    Kuwait uses the Internet, and the presence of online payment gateways there favors B2C E-Commerce. In Jordan, Internetpenetration is over 70%, with just under 10% of Internet user shopping online, and B2C E-Commerce is expected to increase

    as trust in online shopping and payment emerges.

    Currently, only a small percentage of roughly half of the Egyptian population that has access to the Internet shops online.

    As Internet and mobile penetration increase in Egypt, the potential of B2C E-Commerce will be enhanced. Mass merchants

    Souq.com and Jumia.com were the leading E-Commerce websites in Egypt by audience reach, followed by international

    players Alibaba and Amazon. In Morocco, B2C sales in the rst three quarters of 2013 have already passed the transaction

    total for 2012. The number of online shoppers reached over 300,000 last year.

    While showing growth potential, other markets in the region have lagged behind the leaders. Retail remains

    largely traditional in Iran, though the spreading Internet connectivity will facilitate E-Commerce. Just over a quarter of the

    Iranian population used the Internet in 2012. Development of B2C E-Commerce in Iraq has been held back by war, though

    payment and delivery infrastructure is emerging slowly. Internet users in Iraq accounted for less that 10% of the population

    last year. In Lebanon, B2C E-Commerce is in early stages of development, with most of the emerged players specializing

    by product categories. Internet penetration reached over 60% of the total population in 2012, but only a small one-digit

    share of Lebonese Internet users make purchases online. Finally, despite relatively high internet penetration rates in Oman,

    B2C E-Commerce is at a very early state of development, with overseas websites as the destination of most online shopping

    there.

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    1. MANAGEMENT SUMMARY

    2. MENA (REGIONAL)

    B2C E-Commerce Trends, 2013

    Internet User Penetration, in % of Total Population,

    by Selected Countries, 2012

    3. UAE (TOP COUNTRY)

    B2C E-Commerce Trends, 2013

    B2C E-Commerce Sales, in USD billion,

    2012 & 2015f

    B2C E-Commerce Sales, in USD billion,2012 & 2015f

    Number of Internet Subscribers, in millions, andin % Internet Penetration on Total Population,2009-2012

    Online Shopper Penetration, in % of Consumers,2012

    Online Activities of Internet Users, Incl.Purchasing or Ordering Goods or Services,

    in % of Internet Users, 2012

    Most Common Online Activities on a Mobile Phone,Incl. Online Shopping, in % of Mobile InternetUsers, 2012

    Breakdown of Perception of the Most ImportantFactors in Online Shopping,

    in % of Online Shoppers, 2012

    Breakdown of the Main Reasons to Not Shop

    Online, in % Consumers Who Do Not Shop Online,2012

    Breakdown of Annual Online ShoppingExpenditure, in % of Online Shoppers, 2012

    Breakdown of B2C E-Commerce Salesby Product Categories, 2012

    Breakdown of B2C E-Commerce Transactions

    by Product Categories, in %, 2012

    Breakdown of the Most PurchasedProduct Categories in B2C E-Commerce,in % of Online Shoppers, 2012

    4. ALGERIA

    B2C E-Commerce Trends, 2013

    Internet Penetration on Individuals, in %,

    2011 & 2012

    5. BAHRAIN

    B2C E-Commerce Trends, 2013

    Internet Penetration, in % of Total Population,

    2010, 2011, 2012 E-Commerce Activities of Internet Users, Incl.

    Make Purchases Online, in % of Internet Users,2013

    6. EGYPT B2C E-Commerce Trends and Player Overview,

    2013

    Number of Internet Users, in millions andin % Internet Penetration on Individuals,

    Q2 2012 - Q2 2013

    Breakdown of Internet Users, by Access Type,Q2 2012 - Q2 2013

    E-Commerce User Penetration on Households withInternet Access, in %, 2012

    Online Shopper Penetration on Internet Users,in %, 2012

    E-Commerce Activities of Internet Users, in %,2012

    Most Purchased Product Categories inB2C E-Commerce, in % of Online Shoppers, 2012

    Product and Service Categories Purchased inE-Commerce, in % of E-Commerce Users, 2012

    Problems Faced in E-Commerce,

    in % of Online Shoppers, 2012

    Leading E-Commerce Websites,

    by Audience Reach, in % of Internet Users, 2012

    7. IRAN

    B2C E-Commerce Trends, 2013 Internet User Penetration, in % of Total Population,

    2010, 2011, 2012

    8. IRAQ

    B2C E-Commerce Trends, 2013

    Internet User Penetration, in % of Total Population,2010, 2011, 2012

    9. ISRAEL

    B2C E-Commerce Trends, 2013

    Internet User Penetration, in % of Total Population,

    2010, 2011, 2012 B2C E-Commerce Sales, by Product Categories,

    in ILS million, 2012 & 2018f, Ranked by 2013

    Most Purchased Product Categories inB2C E-Commerce, in % of Consumers,

    2013 & 2018f, Ranked by 2013

    10. JORDAN

    B2C E-Commerce Trends, 2013

    Internet Users, in millions andin % of Total Population, 2009 - 2013

    Online Shopper Penetration on Internet Users,

    in %, 2012

    Leading E-Commerce Websites,in % of Internet Audience Reach, 2012

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    MENA B2C E-Commerce Report 2014

    Table of Contents (1 of 2)

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    11. KUWAIT B2C E-Commerce Trends, 2013

    E-Commerce Sales, in KWD million, 2012 & 2013f

    Internet User Penetration, in % of Total Population,2010, 2011, 2012

    Online Shopper Penetration on Internet Users,in %, 2012

    12. LEBANON

    B2C E-Commerce Trends, 2013

    Internet User Penetration, in % of Total Population,

    2010, 2011, 2012 E-Commerce Activities of Internet Users, Incl.

    Make Purchases Online, in % of Internet Users,2013

    Most Popular Online Product Categories,Incl. Clothing, in % of Online Shoppers, 2012

    13. MOROCCO

    B2C E-Commerce Trends, 2013

    Value and Number of B2C E-CommerceTransactions Made with Bank Cards, in MAD million

    and in thousands, 2011 & 2012

    Value and Number of B2C E-Commerce

    Transactions Made with Bank Cards, in MAD millionand in thousands, Q1-Q3 2013 & Q1-Q3 2012

    Internet Penetration on Households,by Technology, in %, 2011 & 2012

    Online Shopper Penetration, in % of InternetUsers, 2011 & 2012

    Number of Online Shoppers, in thousands,by Shopped Once, More than Once, and Total,

    2011 & 2012

    Share of Consumers Who Purchased Online At

    Least Once, May 2013

    Breakdown of Online Shopping Expenditure,in % of Online Shoppers, 2012

    Breakdown of Preferred Payment Methods in B2CE-Commerce, in % of Online Shoppers, 2012

    Breakdown of Online Shoppers, by ShoppingDestination, May 2013

    Product Categories Purchased Online,in % of Online Shoppers, 2012

    Product and Services Purchased Online,in % of Online Shoppers, May 2013

    Reasons Not to Shop Online, in % of Consumers

    Who Do Not Shop Online, May 2013

    14. OMAN B2C E-Commerce Trends, 2013

    Internet User Penetration, in % of Total Population,2008, 2010, 2012

    15. QATAR

    B2CE-Commerce Sales, in USD billion,2012 & 2015f

    Internet Penetration, in % of Total Population,2008, 2010, 2012

    E-Commerce Activities of Internet Users,

    Incl. Make Purchases Online, in % of InternetUsers, 2013

    16. SAUDI ARABIA

    B2C E-Commerce Trends, 2013

    B2CE-Commerce Sales, in USD billion,2012 & 2015f

    Number of Internet Users, in millions andin % of Total Population, 2009 - 2012 & Q1 2013

    E-Commerce Activities of Internet Users,

    Incl. Make Purchases Online,

    in % of Internet Users, 2013 Most Popular Online Product Categories,

    in % of Online Shoppers, 2012

    Breakdown of Payment Methods Used in DomesticB2C E-Commerce, in %, 2012

    Breakdown of Payment Methods Usedin Cross-Border B2C E-Commerce, in %, 2012

    Breakdown of Payment Methods Used inM-Commerce, by Purchases Made on Tablets and

    Smartphones, in %, 2012

    Leading E-Commerce Websites, in % of InternetAudience Reach, 2012

    17. TUNISIA

    B2C E-Commerce Trends, 2013

    B2C E-Commerce Sales, in TND million,H1 2012 & January 2013 - August 2013

    Number of Internet Subscriptions, in millions andin % of Total Population, 2009 - 2013e

    Number of Internet Users, in millions andin % of Total Population, 2009 - 2011

    Breakdown of the Most Used Payment Methods,

    March 2013

    Most Purchased Product Categories,in % of Online Shoppers, March 2013

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    MENA B2C E-Commerce Report 2014

    Table of Contents (2 of 2)

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    Samples

    MENA B2C E-Commerce Report 2014

    SAMPLE OUTPUT: STATISTIC

    We deliver the facts you make the decisions

    RESEARCH ON INTERNATIONAL MARKETS

    Morocco (49%) was the African country with the highest Internet

    penetration in December 2011, followed by the Seychelles and Tunisia.

    Africa: Top Internet Countries, Rank 1-10, by Internet Penetration, in % of Population, December 2011

    38,0%

    49,0%

    36,3%

    Tunisia

    Seychelles

    Morocco

    International Sales Users / ShoppersProductsShares PlayersTrends

    10

    Source:to be mentioned in the report

    36,0%

    25,5%

    26,4%

    29,0%

    28,8%

    24,8%

    17,3%

    0% 25% 50% 75%

    Sao Tome & Principe

    Mauritius

    Kenya

    Egypt

    Cape Verde

    Nigeria

    Reunion (FR)

    SAMPLE OUTPUT: COMPANY PROFILE

    We deliver the facts you make the decisions

    RESEARCH ON INTERNATIONAL MARKETS

    In Q3 2012, multi-channel mass merchant Magazine Luiza generated

    12% of its total revenues through online sales.

    Brazil: Profile of Magazine Luiza

    18

    N am e o f Co mp an y M ag az in e L ui za S .A.

    Headquarters Franca, Sao Paulo, Brazil

    Major Online Shop www.magazineluiza.com.br

    CompanyType Multi-Channel Retailer

    Product Range Mass Merchant

    Financial Data Consolidated gross revenues of BRL 2.2 billion inQ3 2012, up by +15.2% from Q3 2011

    Online sales of BRL 269 million in Q3 2012, up by +25.5% from Q3 2011

    E-Commerce related News

    MagazineLuizalauncheditsimprovedonlineshopinNovember 2012, which aims at ensuring customer responsiveness

    through close contact . On thenew website, product categor ies are organized by color and stores. Furthermore,

    customers receive recommendations based on their browsing and purchasing behavior. The new website also features

    higher browser and mobile device compatibility and claims to be faster than any other E-Commerce site in Brazil.

    InNovember2012,MagazineLuizadiversif ieditsonlineof fering by opening a virtual florist. Besides buying flowers for

    specific categories such as birthdays and apologies, customers can order additions such as chocolates and books to go

    with the flowers.

    InQ32012,onlinesalesaccountedfor12%of totalrevenuesof Magazine Luiza.

    International Sales Users / ShoppersProductsShares PlayersTrends

    Source:to be mentioned in the report

    SAMPLE OUTPUT: RANKING SAMPLE OUTPUT: TRENDS

    We deliver the facts you make the decisions

    RESEARCH ON INTERNATIONAL MARKETS

    The number of mobile Internet users in Japan is estimated to

    increase to 93 million in 2016, up from 66 million in 2012.

    3

    Japan: Mobile Internet Users, in millions and in % of Country Population, 2010-2016f

    inmillions

    in%o

    fCountryPopulation

    International Sales Users / ShoppersProductsShares PlayersTrends

    6066

    74

    8087

    93

    55

    44%47%

    52%

    58%

    63%

    69%74%

    0

    20

    40

    60

    80

    100

    120

    140

    2010 2011 2012f 2013f 2014f 2015f 2016f

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    Number of Mobile Internet Users Percentage of Country Population

    Definition: mobilephoneusers of anyage, who access theInternet from a mobilebrowseroran installedapplicationat least oncepermonth; excludes SMS, MMS, IM

    Source:to be mentioned in the report

    We deliver the facts you make the decisions

    RESEARCH ON INTERNATIONAL MARKETS

    1515

    French online travel revenue (+16%) grew stronger between January

    and September 2011 than French B2C E-Commerce revenue (+12%).

    France: Online Travel Trends, 2011

    Between January and September 2011, onlinetravel revenuein France increased by +16%, which is a stronger growth than

    that of B2C E-Commerce as a whole (+12%). Growth in French online travel was mainly driven by Voyages-sncf.com, as

    reported by LEcho Touristique.

    In Q1 2011, travel sales had increased by +12% and +20% in Q2, followed by a growth of +15% in Q3 2011, despite the

    financial crisis and the Arab Spring. In total 2011, online travel salesin France amounted to EUR 12 billion, up from EUR

    10.7 billion in 2010.

    The Internetwas very popular among French travelers in 2011. 59% of them gather information online before booking a trip.

    56% of French travelers bought travel services online, while 22% exclusively purchased their travel services online, according

    to Fevad.

    The average travel-related online shopping basket was EUR 291 in France, three times higher than the average E-Commerce basket in the country.

    35% of French online travel shoppers bought train tickets and 23% booked tickets for other transportation services. A further

    31% also made online reservations for hotels and other accommodations, while 20% used the Internet to find rental services.

    Furthermore, Travel and Holiday Accommodation was the leading sector in French B2CE-Commercein 2011, reaching

    higher sales than the next four top sectors combined.

    After Malaysia, France was the market with the second highest growthin reach ofairlinescategory, reaching 12.2% growth

    in February 2011.

    International Sales Users / ShoppersProductsShares PlayersTrends

    Source: tobe mentionedinthe report

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    Methodology

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    MENA B2C E-Commerce Report 2014

    General Methodology of our Market Reports:

    The reports include the results of secondary market research: By using various sources we ensure maximum objectivity for all

    obtained data. As a result companies get a precise and unbiased impression of the market situation.

    Cross referencing of data was conducted in order to ensure validity and reliability.

    The reports contain a Management Summary, summarizing the main information provided in each chapter.

    Besides providing information on the specic topic, every chart contains an Action Title, which summarizes the main statement

    of the chart and a Sub Title, which gives information about the country, the topic, the unit or currency, and the time period the

    dataon the chart refers to.

    Furthermore, the source of information and its release date are provided on every chart. It is possible that the information included

    in one chart is derived from several sources. Then, all sources are mentioned on the chart.

    If available, additional information about the data collection, for example the time of survey and number of people asked,is provided in the form of a note. In some cases, the note (also) contains additional information needed to fully understand the

    contents of the respective data.

    When providing information about amounts of money, local currencies were mostly used. When referencing them in the Action

    Title, the EUR values are also provided in brackets. The conversions are always made using the average currency exchange ratefor

    the respective time period. Should the currency gure be in the future, the average exchange rate of the past 12 months is used.

    The reports include mainly data from the last 12 months. The exact publication dates are mentioned in every chart.

    Methodology for our B2C E-Commerce Market Reports:

    This MENA B2C E-Commerce Report by yStats.com contains information about the B2C E-Commerce developments in the

    Middle Eastern and Northern African countries.

    The report starts with a Management Summary, summarizing the main information provided in each chapter.

    Chapter number two of this report covers regional development, including B2C E-Commerce trends and data about Internet

    penetration in the presented countries.

    The remaining chapters provide information on a by country basis.

    The country leading in the region in terms of B2C E-Commerce is covered rst in the country chapters (Top Country).

    The information includes major trends in the B2C E-Commerce market, sales gures, development in Internet and online

    shopper penetration, main B2C E-Commerce product categories and payment methods. Furthermore, major players in the B2C

    E-Commerce market were presented in a ranking.

    The remaining countries are listed in the alphabetical order. Selected large markets, such as Egypt, Israel, Morocco, Saudi Arabia

    are presented with greater detail than the others. Depending on data availability, the information on B2C E-Commerce trends,

    players, sales, Internet user and online shopper penetration was provided.

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    Frequently Asked Questions

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    MENA B2C E-Commerce Report 2014

    WHAT IS THE TARGET AUDIENCE FOR THE MARKETREPORTS?The target group of our B2C E-Commece reports are decision makersin top-management, for example from the departments E-Commerce,Business Development, Strategy, Marketing, etc. from largecorporations worldwide.

    IS THE INFORMATION IN THE MARKET REPORTSCOMPARABLE FROM COUNTRY TO COUNTRY?Due to the fact that the information included in the market reports isderived from different sources, some information is not comparableacross countries. Different sources mostly have different denitions.

    WHAT TYPE OF RESEARCHERS ARE FINDING THEINFORMATION FOR OUR MARKET REPORTS?yStats.com employs multilingual researchers that research andlter all sources and translate the relevant information into English.This ensures that the content of the original sources is correctlyinterpreted.

    WHERE CAN I SEE WHAT KIND OF INFORMATION ISINCLUDED IN THE MARKET REPORTS?For every market report, a detailed Table of Contents is available,clearly stating what information is included. All Table of Contentscan be found on our homepage and in the product brochures of themarket reports.

    IN WHAT FORMAT ARE THE MARKET REPORTSDELIVERED?The market reports are delivered in PowerPoint and PDF format. If adifferent format is needed, please contact us before the purchase. Itwould also be possible to order printed versions of the reports for aslightly higher price.

    HOW LONG DOES IT TAKE ME TO GAIN ACCESS TO THEREPORT?

    In general, potential clients gain access to the report within a fewhours after sending out the report order form.

    HOW CAN I PAY FOR THE MARKET REPORT?

    An invoice issued by yStats.com can be paid either by bank transferor by PayPal. Bank transfer usually takes a few working days, whilewith PayPal, the money is transferred immediately.

    DO I HAVE TO PAY TAX IF I PURCHASE A REPORT?Customers from Germany have to pay an additional tax rate of 19%.Customers from the European Union (EU) do not have to pay tax ifthey enter a valid VAT Identication Number into the report orderform. Customers from non-EU countries do not have to pay tax.Moreover, tax has to be paid for all private purchases from the EU.

    HOW MANY EMPLOYEES OF MY COMPANY HAVE ACCESSTO THE REPORTS?We offer different licensing options. Single User Licenses mean thatonly one user from an organization can access the report. A SiteLicense, allowing all users within a given geographical location toaccess the report, is available for double the price. Global SiteLicenses, allowing access to all worldwide users of an organization,are available for triple the price.

    REGARDING THE TIMING, WHEN WILL AN UPDATE OF AMARKET REPORT BE PUBLISHED?In general, the market reports are published on a yearly basis. Forfurther information, please take a look at the report overview, which

    includes a list of the reports we plan to publish in 2013. If you wouldlike to be informed as soon as the update is published, please informus.

    I HAVE A RESEARCH REQUEST THAT CANNOT BEANSWERED THROUGH THE MARKET REPORTS. ARETHERE ANY FURTHER PRODUCTS?

    If you require further information, we also offer CustomizedResearch on all sectors and countries worldwide. After a detailedbrieng, we conduct pre-research and provide potential customerswtih an offer.

    HOW DO I ORDER A MARKET REPORT?If you would like to order, please ll out the report order form for themarket report included in the relevant product brochure. Afterwards,please sign it and send it back to us by fax or by e-mail.

    IS THE REPORT SENT TO ME BY E-MAIL?In general, we provide customers with access to our website. Afterlogging in, the customer can download the report as PowerPoint andPDF les.

    WHAT SOURCES ARE USED FOR THE MARKET REPORTS?The reports are all based on reliable sources including national andinternational statistical ofces, industry and trade associations,business reports, business and company databases, journals,company registries, news portals and many other sources.

    WHAT TYPE OF ANALYSTS ARE WRITING THE MARKETREPORTS?After the information is researched, it is further analyzed by ourinternational team of research analysts. These analysts have a longexperience in the eld of E-Commerce research, and they understandthe specications of the market.

    IS IT POSSIBLE TO PURCHASE ONLY SELECTED PARTSFROM A MARKET REPORT?

    In general, the market reports are only sold as a whole. However, ifyou are only interested in parts of the report, please contact us.

    DO YOU OFFER DISCOUNTS?If you are interested in purchasing several reports, please contact us.

    We will consider the possibility of bundle pricing.

    DO YOU OFFER AN ANNUAL SUBSCRIPTION OF THE

    MARKET REPORTS?

    Yes. Our product Full Access Global E-Commerce Reports givescustomers access to all our E-Commerce market reports.Furthermore, access to all the market reports we publish during thesubscription period is guaranteed.

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    Selected Reports

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    [email protected]

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    MENA B2C E-Commerce Report 2014

    Report Publication Date Price (excl. VAT)*

    Global B2C E-Commerce and Online Payment Report 2013 May 2013 6,450

    Global B2C E-Commerce Market Report 2013 March 2013 5,450

    Global B2C E-Commerce Sales & Shares Report 2013 July 2013 2,950

    Global Online Payment Methods Report 2013 - First Half 2013 April 2013 4,450

    Global Online Payment Methods Report 2013 - Second Half 2013 November 2013 3,950

    Global Clothing B2C E-Commerce Report 2013 July 2013 3,950

    Middle East B2C E-Commerce Report 2014 January 2014 2,450

    Turkey B2C E-Commerce Report 2014 January 2014 1,450

    Africa B2C E-Commerce 2013 December 2013 2,450

    Latin America B2C E-Commerce Report 2013 November 2013 2,450

    Europe B2C E-Commerce Report 2013 September 2013 3,950

    Europe Clothing B2C E-Commerce Report 2013 July 2013 2,450

    Asia B2C E-Commerce Report 2013 February 2013 4,450

    Selected References

    Internet, Retail, Consulting, Finance and Other Companies

    Internet Companies: Retail Companies: Finance Companies:

    Google OTTO Group Credit Suisse

    Amazon Costco Morgan Stanley

    eBay Tchibo direct Bank of America Merrill Lynch

    Avira Diesel Goldman Sachs

    Skype Citigroup

    Digital River Oppenheimer & Co.

    First Data

    Citrix Online

    Wirecard

    1 & 1 Consulting Companies: Other Companies:

    Skrill / Moneybookers Deloitte BASF

    Deutsche Telekom Boston Consulting Group Red Bull

    CyberSource Accenture Lego

    bwin Interactive Entertainment Bain & Company Beiersdorf

    Brightcove Xerox

    * Single User License

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    Terms and Conditions

    1. SCOPE1.1 The following terms and conditions apply to our entire contract (the Contract) between

    yStats.com GmbH & Co. KG (hereinafter also referred to as we or us) with our customersregarding (i) research services, (ii) the purchase of reports, and (iii) any other contractsbetween us and our customers executed by reference to these terms and conditions (anyreports and other services and products which we may make available to the customer undera Contract hereinafter the Products).

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    2. OFFERS, ORDERS

    2.1 With respect to research services, we usually submit an offer to the customer in the form ofa Research Order Form accompanied with a proposal stating the nature of the issue to beresearched, the services to be rendered, the time required for the study and the fee due.

    2.2 With respect to the purchase of reports, we usually submit an offer to the customer in theform of a Report Order Form accompanied with product brochure stating the contents ofthe report and the fee due. In this respect, our customers may chose between two types ofProducts, namely (i) our Product Market Reports and (ii) our Product Full Access Global

    E-Commerce Reports.2.3 If a customer orders our Product Market Reports, the customer gets access to the ordered

    report as identied in the Report Order Form and the customer may use that report in accor-dance with Section 4.3 below and the other provisions of the Contract.

    2.4 If a customer orders our Product Full Access Global E-Commerce Reports, the customergets access to any standard reports (for the avoidance of doubt excluding reports publishedin connection with any research services) focussed on the Internet & E-Commerce industryas generally published by us during the twelve (12) months prior to the execution of theContract and during the subscription term as identied in the Report Order Form as of thedate of the execution of the Contract (i.e. one, two or three years), and the customer mayuse those reports as a Global Site License in accordance with Section 4.3 below and the

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    available in whole or in part to any third party outside the organization of the customerwithout our prior written consent.

    2.6 Our offers are not binding and subject to change without notice until acceptance by thecustomer. Our orders will become legally binding upon acceptance by the customer. A validacceptance requires the execution of our Research Order Form or our Report Order Formrespectively (each such document hereinafter the Order Form) by a duly authorized repre-

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    3.4 We will send our invoice to the customer upon execution of the Contract, unless agreedotherwise in the Order Form. In the event that the customer orders our Product Full AccessGlobal E-Commerce Reports, we will send our invoice for the rst contract year upon exe -cution of the Contract and the invoice(s) for any subsequent contract year(s), if any, uponcommencement of any subsequent contract year.

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    3.6 All customers rights of retention or set-off are hereby excluded to the extent that they are

    not based on the same contractual relationship. Retentions or set-offs are allowed only if thecustomers claim is nondisputed or has become unappeasable.3.7 In the event of a customers default in payment or other apparent credit unworthiness, all

    remaining claims against that customer shall become immediately due and payable in full.

    We shall then be entitled to rescind payment terms previously agreed upon and to demandpayment in advance or other appropriate security with respect to pending deliveries. Acustomer shall be deemed unworthy of credit in particular when he les a petition in ban-kruptcy or composition proceedings.

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    4.2 Upon delivery of the Products to the customer and payment of the agreed fee, the customer

    obtains a non-exclusive, non-transferable, perpetual, worldwide right to use the Productsprovided to the customer for its internal purposes or any additional purposes set out in theOrder Form. A right to resell our Products requires our prior written approval.

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    6.2 Likewise, no claims for defects as to quality may be derived from entrepreneurial risks e.g., with regard to questions of entrepreneurial discretion, an erroneous assessment of themarket situation or the failure to recognize a business actions merit.

    6.3 Defect-based claims are further excluded in cases of excessive or improper use or in connec-tion with damages caused by extraordinary conditions not reected in the Order Form. Thisis also true in cases of subsequent changes made by the customers or third parties unlesssuch changes do not affect the analysis and removal of a given defect.

    6.4 Claims for defects as to quality expire within one year from the commencement of the legalstatute of limitation. This limitation does not apply to the extent that applicable law stipu-lates a longer period in cases of intentional or grossly negligent breaches of duty on the partof us, fraudulent concealment of a defect and injuries to life, body and health.

    6.5 Claims for damages and the reimbursement of expenditures are further subject to Section 8.7. LEGAL DEFECTS

    7.1 We are liable for products and services infringing on third-party rights only if and to theextent that our products and services are used in accordance with the agreed contractualrequirements.

    7.2 Unless agreed otherwise, our liability for the infringement on third-party rights is limited tothe territory of the European Union and the European Economic Area as well as the place of

    its services proper use as agreed under the applicable Order.7.3 In the event that a third party asserts claims against the customer, alleging that a service

    performed by us violates its rights, the customer shall promptly notify us. If a servicerendered by us violates thirdparty rights, we shall choose one of the below actions, dulytaking into consideration the customers interests:

    a) procuring for the customer the right to use the service; b) revising the service to render it free of legal violations; or c) withdrawing the service and refunding to the customer any related compensation paid,

    as adjusted by an adequate user fee, if we cannot effect another remedy at a reasonableexpense.

    7.4 Upon our request, the Customer shall assist us with the defense against claims according tothis section 7, with us reimbursing the Customer for any expenditures and costs incurred asa result, although each of the Parties bears the costs of the use of its own personnel.

    7.5 Claims the Customer may hold for legal defects expire in accordance with Section 6.4.7.6 Claims for damages and the reimbursement of expenditures are further subject to Section 8.8. LIABILITY

    8.1 In cases of intentional misconduct and gross negligence, we are fully liable pursuant toapplicable law.

    8.2 Our liability in cases of simple negligence is limited as follows: we are liable only if and tothe extent that we violated a material contractual obligation (cardinal obligation) i.e., anobligation that (i) the Customer reasonably relied upon at execution of the applicable Order

    Form and (ii) was of critical signicance to the outcome of performance. As regards propertydamage and nancial loss, such liability is limited to typical and foreseeable damages; in noevent will we be liable for any incidental, special, punitive or consequential damages, loss ofprots or loss of data in such case.

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    8.4 Claims for the reimbursement of expenditures and other liability claims asserted by theCustomer against us are subject to sections 8.1 through 8.3.9. CONFIDENTIALITY

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    information materials of which they gain knowledge as part of a Contract, be it orally, inwriting or otherwise, directly or indirectly, provided that such data or information materialsare designated condential or must be considered condential based on their nature, andshall use them exclusively as part of the services covered by the relevant Order. This duty ofcondentiality excludes data and information materials that:

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    given request and prior to disclosing condential information, and (ii) limit the disclosure ofcondential information to the minimum required.

    9.2 We may use the Customer as a reference so long as no contractual details are divulged.10. JURISDICTION, GOVERNING LAW, MISCELLANEOUS10.1Place of payment is Hamburg, Germany.10.2All disputes arising from or in connection with any Contract between the parties shall be

    resolved through the courts of Hamburg. Governing law is German law.