ABK workbook SS16 URBAN-OUTDOOR
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Transcript of ABK workbook SS16 URBAN-OUTDOOR
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Il y a pas si longtemps que a, Steph, Bullet, Hugo,
Nicolas et Franois eurent l'ide de crer une marque
de vtement.
Not so long ago, Steph, Bullet, Hugo, Nicolas
and Franois had an idea to create a clothing brand.
Des Dcalitres de caf, de bonne humeur,
de dcalage, de couleur, et de french touch. A Paris,
Tokyo, Berlin, Oslo et ct de chez vous
Liters of coffee, humor, offbeat, color and French touch
In Paris, Tokyo, Berlin, Oslo and even next to your place,
Dict par leur instinct qui jusque ici ne leur avait fait prendre que de mauvaises dcisions, ils donnrent naissance ABK la marque "qui rend pas plus fort mais plus beau".
Pushed by their instincts, which till now made them take exclusively bad decisions, they gave birth to ABK, the brand which makes you no stronger but more beautiful.
La marque lance, l'quipe doit maintenant travailler.
The Brand created, the team must work now
Problme Personne ne sait faire...
the Problem : nobody knows what to start with
LA PETITE HISTOIRE DE ABK ...
SHORT STORY OF THE COMPANY...
ABK sows its stretch and organic products with hope that you, ABK customers, will finally think it was not a bad idea to discover and follow their instincts.
ABK sme ses produits stretch et bio en esprant que vous, chers clients, trouverez que finalement ce n'tait pas une si mauvaise ide de se retrouver et suivre notre instinct.
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CORTE
FRANKFuRT
FRIDA
MATALA
NANAO
ORgOSOLOMONASTIR
ROSENHEIM LIgHT ROSENHEIM LIgHT
VIENNE POOLE
KOLN
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5
AuBuRN BRAgA
MAgNuM V2
HANOI
MAgNuM V2
TEBOuLBA
YODA LIgHT YODA DRIVEFIT
MORgONCHAICHAI KITzBuHEL BOBO
YODA DENIM YODA DRIVEFIT YODA jOggINg
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slub yarn
organiccotton
fashion
details
trims
BEN...quOI qu'CEST LE "uRBAN OuTDOOR" ?
Le "URBAN OUTDOOR", c'est quand un gars ou une fille aime les sports Outdoor comme l'escalade, l'alpinisme, la slackline, la ptanque 3 800 m d'altitude...mais qu'il ou elle voudrait bien pouvoir se balader en ville avec sa marque prfre sans avoir l'air d'un extra-terrestre.Pour vous on a developp cette gamme en coton bio avec des
HEY wHATS THIS THINg uRBAN OuTDOOR ?
The URBAN OUTDOOR is when a girl, or a boy, likes outdoor sports like climbing, mountaineering, slackline, or petanque in 3 800 meters altitude but he, or she, wants to walk in the city wearing his / her favourite brand without looking like an alien. It is for you we have developed this organic cotton collection containing fashion elements all in harmony with the spirit of our brand.
FABRICS
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7The ABK brand has since its creation carefully monitored the working conditions at the manufacturing sites of our sub-suppliers.Since 2012, ABK introduced organic cotton as part of our collection without compromising on our high quality demands on cotton and dyeing.
PICTOS1 2
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Brush-pocketABK signature for the climbing line
Polyester Makes the product dry faster
Lace To enhance the fitting
Stretch To allow free movements
Bamboo Anti-bacteria, deodorizing & biodegradable
Breathable Transfer humidity and dry faster
Knee slider Inner lining to facilitate free movement
Wool To keep you warm when you need it
Fur Because it's warm, funky and beautiful
Cotton Products based on cotton high feel-good factor
Noiseless Textile allowing silent moves for the ninjas
Organic Non genetically modified grown without the use of any synthetic agricultural chemicals
Waterproof Water repelling material to keep you dry
Design in France Developed by the brilliant ABK team from Grenoble, France
Warm What you need when it is cold
ComfortBecause it is important to be comfortable
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wOMENS uRBAN | OuTDOOR
COLLECTION
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Organic and light
OCEAN SEA
FRANKFuRT100% organic cotton
Slub yarn fleece350 g/m2
organic and fashion XS XLLMS
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ALL OVER
Organic and light XS XLLMS
ORgOSOLO100% organic cotton
200 g/m
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organic and fashion
ALL OVER
MATALA100% ORGANIC cotton
200 g/m
XS XLLMS
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LIGHT FLUO
FRIDA
15XS XLLMS
100% ORGANIC cottonslub yarn165g/m
organic and light
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FRESH GREY
VIENNE
17XS XLLMSOrganic and fashion
100% organic cottonFrench Terry fleece
280 g/m
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MONASTIR
OCEAN SEA
100 % Organic Cotton slub yarn200 g/m
organic and fashion XS XLLMS
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LILAC WASHED
POOLE
19XS XLLMS
100% ORGANIC cottonslub yarn165g/m
organic and fashion
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NANAOXS XLLMS
DEEP LILAC
100% ORGANIC cottonslub yarn165g/m
organic and fashion
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DEEP LILAC
ROSENHEIM
21XS XLLMS
98% Cotton 2% Elastane
220 g/m
stretch and fashion
DENIM
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INDIGO
KOLN95% organic cotton
5% elasthan240 gr
organic and stretch XS XLLMS
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60% ORGANIC cotton27% PES
13% LYCRA305 g/m
MS
DENIM
CORTE
23XS XLLMSlight and stretch
98% Cotton 2% Elastane
240 g/m
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uRBAN | OuTDOOR
MENS COLLECTION
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EXCALIBUR
MORgON98% Cotton
2% Elastane280 g/m
stretch and fashion XL+XLLMS
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CHAICHAI
DEEP TAUPE
27XL+XLLMSOrganic and fashion
100% cottonfrench terry
350 g/m
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BOBO
DEEP MAGMA
XL+XLLMSorganic and fashion
100% organic cottonChin
165 g/m
AuBuRN
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AuBuRN
DEEP TAUPE
29Organic and fashion
100% ORGANIC Cotton piqu
240 g/m
XL+XLLMS
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HANOI
ALL OVER
Fresh and fashion
100% cotton140 g/m
XL+XLLMS
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YODA jOggINgorganic and stretch
BRAgA
FRESH SKY
XL+XLLMSOrganic and fashion
100% ORGANIC cottonFrench terry
305 g/m
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YODA jOggINgorganic and stretch
INDIGO
95% organic cotton5% elasthan
240 g/m
XL+XLLMS
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MARINE
KITzBuHEL
35Organic and fashion XL+XLLMS
100% ORGANIC cottonSlub yarn165 g/m
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USED DENIM
YODA DENIM98% cotton2% LYCRA
280 g/m
stretch and fashion XL+XLLMS
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RAW DENIM
YODA DRIVEFIT
37100% cotton
280 g/m
strong and fashion XL+XLLMS
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DEEP MAGMA
YODA DRIVEFIT YODA LIgHTstretch and functional
95% cotton5% elasthan
260 g/m
XL+XLLMS
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DEEP TAUPE
YODA LIgHTXL+XLLMSstretch and functional
95% cotton5% elasthan
230 g/m
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SCHTROUMPF BLUE
MAgNuM V2XL+XLLMSstretch and functional
95% cotton5% elasthan
240 g/m
DEEP TAUPE
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TEBOuLBAXL+XLLMS
41organic and fashion
100% organic cottonslub yarn200 g/m
SCHTROUMPF BLUE
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CREw
OFFICIAL
SuPPLIER
PICS
CR
EDIT
> r o m a n i aNATIONAL CLIMBINg TEAM
MIKE FuSELIERAXEL BALLAY
YANNICK SIEgELMAEL BAguET
BARNS
> c l i m b i n g c r e w RACKAM ///BOULDeR | cLImB
SVANA BjARNASON ///PsychOBLOcjuLIEN NADIRAS ///BOULDeR | mOvIe
LOIC gAIDIOz ///BOULDeR | cLImBMIKu NAwASHIIgE /// BOULDeR
MARTIN MAYER /// cLImBMICHAEL HuBER /// cLImB
AXEL BALLAY ///cLImB | PIcTUReALEKSANDER ORISLAND ///cLImB
MANON CHAPET ///BOULDeRPIETRO BIAgINI ///cLImB
MIKE FuSELIER ///cLImB
> g r a v i t y s p o r t c r e wOPHELIE DAVID ///skIcROss | BIke
MAEL BAguET /// cLImB | wINgsUITVERCORS BASE /// BAse | wINgsUIT
THIB LEguEN ///LONgBOARDVIVuS ///jUmPLINe
ANgELA LINE ///jUmPLINejuLIAN BuREAu ///sLAckLINeTHEO DE BLIC ///PARAgLIDINg
> a b k f a m i l y
BERTRAND DELESNE /// sAILINgYAzzA /// cLImB | mUsIc
CHRIS /// TATOO | BIkeDj q ///mUsIc
SAM BIE ///PIcTURe
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OFFICIALDISTRIBuTORS
> f r a n c e ABK COMPANY
chateau de la brunerie , 180 bvd de charavines38500 voiron (france)
contac [email protected] +33(0)9 81 95 24 64
> g e r m a n yABK gERMANY
(north and west) [email protected](bavaria and east) [email protected]
> a u s t r i aAgeNTUR-sTeLzIg-ALPIN
> s p a i [email protected]
> i t a l y MAquI
[email protected] STuDIO
> n o r w a yPARADOX EquIPMENT
> j a p a n SuNDANCE OuTDOORS, INC.
> u n i t e d k i n g d o mBEYOND [email protected]
> n e t h e r l a n d sPITON BERgSPORT
> b u l g a r i aO wOw LTD
www.ABk-cLImBINg.cOm