1. Maya Weinstein Rob Quinn IBM Design:: آ©2017 IBM Corporation Cognitive System 7 Understand...

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Transcript of 1. Maya Weinstein Rob Quinn IBM Design:: آ©2017 IBM Corporation Cognitive System 7 Understand...

  • Watson

    Maya Weinstein Lead Designer Watson Expert Services

    Lindholmen Software Development Day

  • 3

    COGNITIVE (adjective):

    Relates to or involves conscious mental activities (such as thinking, understanding, learning and remembering).

  • 4

    COGNITIVE COMPUTING (noun):

    The simulation of human thought processes in a computerized model intended to augment human

    capabilities

  • 5

    COGNITIVE COMPUTING IS ABOUT AMPLIFYING HUMAN ABILITY

  • Copyright © 2017 Accenture. All rights reserved. 6

    WATSON IS CREATING A NEW PARTNERSHIP BETWEEN PEOPLE AND COMPUTERS THAT ENHANCES, SCALES AND ACCELERATES HUMAN EXPERTISE.

  • IBM Design :: ©2017 IBM Corporation

    Cognitive System

    7

    Understand Reason Learn

    Interact

    Data

    How cognitive computing works

  • Understand

    Cognitive systems understand imagery, language, and other unstructured data like humans do.

    Reason

    They can reason, grasp underlying concepts, form hypotheses, and infer and extract ideas.

    Learn

    With each data point, interaction and outcome, they develop and sharpen expertise so they never stop learning.

    Core Characteristics

    Interact

    With abilities to see, talk and hear, cognitive systems interact with humans in a natural way.

  • THREE CAPABILITIES OF WATSON

    DISCOVERY DECISION ENGAGEMENT

    Discovery involves finding insights and connections to understand the vast amounts of information available

    Decisions made by cognitive systems are evidence-based and continually evolve based on new information, outcomes and actions

    Cognitive systems play the role of an assistant who is tireless, can consume vast amounts of information, and can reconcile ambiguous data, as it learns

  • Watson APIs and Services

    Discovery

    Unlock hidden value in data to find answers, monitor trends and surface patterns with the world’s most advanced cloud-native insight engine

    Discovery

    Analyze text to extract meta-data from content such as concepts, entities, keywords, and more.

    Natural Language Understanding

    Infuse dynamic news content into every app you build.

    Discovery News

    Teach Watson to discover meaningful insights in unstructured text without writing any code

    Knowledge Studio

    Document Conversion capabilities have been migrated to Watson Discovery. Take advantage of improvements to PDF conversion using Watson Discovery

    Document Conversion

  • Watson APIs and Services

    Conversation

    Quickly build and deploy chatbots and virtual agents across a variety of channels, including mobile devices, messaging platforms, and even robots

    Conversation

    Convert audio and voice into written text for quick understanding of content

    Speech to Text

    Virtual Agent

    Convert written text into natural sounding audio in a variety of languages and voices

    Text to Speech

    Build a chatbot for customer service — no machine learning experience required

    Speech

  • Watson APIs and Services

    Empathy

    Predict personality characteristics, needs and values through written text

    Personality Insights

    Tag, classify and search visual content using machine learning

    Visual Recognition

    Tone Analyzer Understand emotions, social tendencies and perceived writing style

    Vision

  • Watson APIs and Services

    Language

    Translate text from one language to another

    Language Translator

    Retrieve and Rank has evolved into Watson Discovery and is deprecated as a stand-alone service

    Retrieve and Rank

    Natural Language Classifier

    Interpret and classify natural language with confidence

  • ©2016 IBM Corporation

  • IBM Design :: ©2017 IBM Corporation

    Data you possess

    +

    Data outside �your firewall

    +

    Data that’s coming

    Customer records

    Transactional systems

    Predictive models

    Institutional expertise

    Operational systems

    News

    Events

    Geospatial

    Weather

    Social media

    Internet of Things

    Sensory data

    Images

    Video

    STRUCTURED AND ACTIVE UNSTRUCTURED & DARK

    15

    Cognitive computing basics Data

  • WATSON USE CASES

  • AUTOMOTIVE

  • Speech to TextNatural Language Classifier Text to SpeechAlchemy Language

  • Retrieve & RankPersonality Insights Tradeoff AnalyticsConversation

  • Watson / Presentation Title / Date24

  • VOICE ENABLED COGNITIVE ROOMS

  • Speech to TextNatural Language Classifier Text to SpeechConversation Language Translation

  • CREATIVE

    28

  • HEALTH CARE

    32

  • 90% concordance with tumor board recommendations on breast cancer

  • HOSPITALITY

  • Speech to TextNatural Language Classifier Text to SpeechConversation

  • SOCIAL

  • Personality Insights Alchemy LanguageTone Analyzer

  • Watson / Presentation Title / Date

    Twitter

    40

  • THANK YOU

    41