Post on 10-May-2015
description
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Nouvelles Technologies de Recrutement sur les Réseaux Sociaux
Veille Technologique
Social Recruiting Technologies - Feb. 2013
Social Recruiting Technologies - Feb. 2013
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Plan Context
Potential of Social Networks Current Use Events
Social Recruiting Technologies Personal Branding Social Sourcing Social Recruiting
Conclusion Impact Limits Future of recruiting in France
Social Recruiting Technologies - Feb. 2013
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ContextPotential
PULL PUSH
Source : Work4labs, 2012
Social Recruiting Technologies - Feb. 2013
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ContextCurrent Use
Social Recruiting Where are we ?
http://www.tweetmyjobs.com/blog/2012/01/is-social-recruiting-real-video/
Source : Jobvite, Social Recruiting Survey, 2012
Social Recruiting Technologies - Feb. 2013
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ContextCurrent Use
Source : Jobvite, Social Recruiting Survey, 2012
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ContextEvents Social Recruiting Strategies Conference
January 29 – 31, 2013 in San Francisco, CA Implement a Creative and Successful Social
Recruiting Strategy Learn to Use the Right Social Tools to Target Top
Candidates Launch a Social Recruiting Strategy on a Budget Analyze & Measure ROI of Your Social and Mobile
Recruiting Efforts
TalentNet Live March 7th, 2013 in Austin, TX
Social Recruiting Strategies ConferenceJuly 23 –25, 2013 in Chicago, IL
Recruiting Trends Conference October 23 – 25, 2013 in Las Vegas, NV
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Personal Branding
How Improve Your Online Presence ?
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Personal Branding “Without an online presence beyond the
corporate digital brand, you, as the individual cannot be sourced, evaluated, or even found”
by JESSICA MILLER-MERRELL on FEBRUARY 3, 2013
Ex : Klout Index
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“Without an online presence beyond the corporate digital brand, you, as the individual cannot be sourced, evaluated, or even found”
by JESSICA MILLER-MERRELL on FEBRUARY 3, 2013
Ex : Indice Klout
Personal Branding
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Personal BrandingBranding Technologies About Me Profile
Case-studies Link your social profiles
Post Videos Get your expertise out of the mass
« Utilize » professional networks
Tweet on Twitter
Personal Branding = Online Presence + Credibility
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Social Sourcing
How source skilled candidates ?
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Social SourcingIssues Find the right profile
Social Presence Evaluate skills
Community skills (specialized forums, tweets,…) Evaluate the network
Professional connexions (LinkedIn, Viadeo,…) Evaluate relational
Hobbies, engagements, opinions
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Social SourcingTechnologiesRemarkable
Hire IKO System Graph Search
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Graph Search
Social SourcingTechnologiesRemarkable
Hire IKO System
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Social SourcingTechnologiesRemarkable
Hire IKO System Graph Search
Social Recruiting Technologies - Feb. 2013
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Social SourcingTechnologies : Twitter
http://followerwonk.com/bio
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Social Recruiting
How recruit on social networks ?
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Social RecruitingTechnologies
Job Posting Employer Branding Social Referrals Job Advertisements Statistical Analysis
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Social RecruitingJob Posting
TweetMyJob, WorkForUs, OhMyJob,…
October 2012 : MyProPage (JobinLive) on Facebook November 2012 : Facebook lunches « Social Jobs
App » The first Job Board on Facebook 2,000,000 job offers
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Social RecruitingEmployer Branding Socially Broadcast Jobs
Games
Video Icons Job posting with video are viewed 12% more 34% greater rate of application
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Social RecruitingEmployer Branding
http://www.youtube.com/watch?feature=player_embedded&v=yqVbyCY_kJ8
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Social RecruitingJob advertisment Target the right profiles
Advertise persons belonging to the « Centrale Lyon » network and who like « Supply Chain »
Result :
Facebook data use policy :« Les données que nous fournissons à nos partenaires ou clients publicitaires sont dépouillées au préalable de votre nom ou de toute autre information permettant de vous identifier ou associées aux données d’autres utilisateurs de manière à ce qu’elles n’aient plus aucun lien avec vous. »
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Social RecruitingSocial Referrals SmartShare by Work4 Labs : Cooptation 2.0
1. Job Posted by my company 2. Matching between the Job and my Network 3. I choose among them who to recommand
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Social RecruitingStatistical Analysis Statistics of postings :
including impressions, views, and clicks
Example : Hard Rock Cafe in Italy (Florence) 4 weeks 120 managers & servers
Source : Work4labs, 2012
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ConclusionImpacts
Employees become « ambassadors » of the brand on social networks fullfil the « promise employer »
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ConclusionLimits
Private/Professional life
Trustiness Oversell Jobs/Candidates
Ethic Which criteria are worth for recruiting ? Religious affiliations, children, age or other
protected information ?
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ConclusionFuture of Recruiting in France
Source : Ipsos, « l’Avenir du recrutement », october 2012
50% forcast stability
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Conclusion Next Step
The 2nd International Workshop on Mining Social Network Dynamics (MSND) May 13 - 17, 2013
Thank you for your attention Any Questions ?