Download - UXeria RemoteUser Experience Testing

7/24/2019 UXeria RemoteUser Experience Testing

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UXeria.co.za

UXeria.co.za

70%of e-business fails dulack of user acce


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UXeria.co.za

UXeria.co.za

and thats not only a startup issue...


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Google wave


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Youve got to start with the customerexperience and work back towards ttechnology not the other way aroun

Steve


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The key to improving the userexperience is understanding not

only what our clients do,

but also why they do it.


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Behaviour=motivation xability xtrigger


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completeintuitiveuseful

effectiveinnovative

UXeria is an tool for online res


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63%average percentage of basket abandonfor eBay, NEO24 & Lu
http://www.apple.com/


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UXeria.co.za

Click to see movie on YouTube
http://www.apple.com/http://www.apple.com/http://www.apple.com/https://youtu.be/3Heu4c03uoshttps://youtu.be/3Heu4c03uoshttps://youtu.be/3Heu4c03uoshttps://youtu.be/3Heu4c03uoshttps://youtu.be/3Heu4c03uoshttps://youtu.be/3Heu4c03uoshttps://youtu.be/3Heu4c03uoshttp://www.apple.com/


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UXeria.co.za

Test your users behaviourson any digital platformCheck users interactions, see their faces and listen to what they have

to say whilst interacting with your platform.

Improve e-commerce, compare websites or test innovations.

Examples of digital platforms we can test on are:

Websites

Apps

Content

Social Media

Mails

Any digital platform


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Check and compare yourcompetitors usabilityTest the efficiency on any website, landing page, mailer or formfield including those of your competitors.

Compare the result of your competitors with your own channels togain critical insights of your competitiveness.

See how your customers interact with your competitors or find outif your competitors innovations will succeed with your existing

customer base.

You can also easily test prototypes and layouts before they go liveand whilst theyre in development phase. This way you willdramatically increase your success rate on new product launches.


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UXeria.co.za

See users reactions on youradverts & commercialsWatch their spontaneous emotions, find out what theyremember and basically find out which messages will work!

Again we can also test and compare your marketingcommunication materials with those of your competitors.

We can record all interactions on video, heat maps andspontaneous reactions through video, cursor tracking and audio

recording.

Our sophisticated software includes iris tracking to ensure wecan map visibility studies.


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Key UXeria features

Test your competitors innovations

Improve your e-commerce

Test wireframes before p

Compare ads and creations

General reception of sites and products

Understanding Terms of Service and text

Test mailings and newsle

Test brand message and positioning

First impressions Test your Marketing colla

Satisfaction tests and co

Customer insights and e

Product development tes

Service design and deliv

Brand SEO improvement

Image evaluation

Improve conversions

Test ideas before and du

Customer segmentation

Compare testing and competitor websites and Apps


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Methodologies

UXeria.co.za


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UXeria research methods

X Second Tests

Users view the site or advertisement for a shorttime, then answer a question survey. Their answershelp in discovering the spontaneous reactions tothe first few seconds of visiting the page.

Click &

Pointing out on the wequalities. Defining the architecture based on

Card sorting

Categorising a list of elements. Pointing out theoptimal division of categories, issues or processes.

Tree testing

Finding a particular position in a clickable menu(abstraction from the sites layout). Quickverification of the sites correctness.

Su

Use customised questcomplete your researc

Scenarios

Completing tasks on site or in e-market. Statisticaldata, face and voice recordings are saved on thewebsite to help determine the usability issues.


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CRMdatabaseInvolved users who know their brand and productwell are almost always willing to participate as theyalready have a connection with your brand.

A simple direct mailer with a link to our testingplatform can be distributed through your CRM.

Social networkingUsing popular social networking sites to share yourresearch with friends and followers.

Using the demographic targeting tools of the socialplatforms you can target your recruitment as peryour required consumer segmentation model.

Advertise on GoogleOur experts will develop a targeted PPC campaignto recruit the correspondents as per yourrequirements. Users will see your ad on websitescorresponding with selected key words.

WebsitVisitors to your website participate in a test.

Through the plugin we cwebsite. This will let youquality of service you pu

Mass mailingRecruit users for your tests using mass mailers.Internet users react much better to adverts in a postthen on a website.

RecruitmYou can carry out recruiinviting customers, emppromotions and reward about our specialised re

UXeria tester recruitment


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Conclusions & ReportingUxeria contains a set of automatically generated analysis.

Our analyses use the latest trends in usability methodologies, currently used byworld renowned internet companies and research laboratories.

UXeria.co.za


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Recordings

All recorded tests can be replayed in the UXeria player or be downloaded to be inserted in your presentations.

Website areas and commentsComparison of click-through rates in various site areas and different versions of your site.

Graphs and User flowsVarious graphs and tables let you analyse the date providing you with a solid base for recommended changesand determining optimal paths for reaching particular information in order to remove bottlenecks.

Diagrams of navigation toleranceOur reports show how to group various parts of your website and determine content proximity. Visualisation ofclicking frequencies and mouse movements shows users behaviours while performing various tasks.

Create reportsYour results and notes can be exported to PowerPoint or Pdf format.You can also export combinations of yourvarious test data to Excel.

Conclusions & Reporting


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Pricing

UXeria.co.za


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UXeria pricing Start-up

package Pro

Package

Monthly subscription $ 1 500 $ 6 000

Monthly credits 10 100

Effective cost per credit $ 150 $ 60

Access to UXeria platform, cloud services and storage ! !

UXeria workshop and training program ! !

Helpdesk 24hr response service ! !

Brands, apps, websites or mailers 1 3

Video storage 10 unlimited

Strategic reporting R 850 p/hr 10 reports included

1 credit = 1 test/respondent, Example: 1 test with 10 respondents is 10 credits. Additional credits are costed for at the effective rate.


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UXeria Africa (pty) ltd | Cape Town Johannesburg Lagos Nairobi

Head office: 649 Church Street Somerset West 7130 South Africa +27 (0)28 27 131 97 [email protected] u
mailto:[email protected]