5. [BIC 2015] - 3XL - TOP 10 BIC2015
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15-Apr-2017Category
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Transcript of 5. [BIC 2015] - 3XL - TOP 10 BIC2015
NHM 3XL
CHIN LCqung bDng sn phm mi
CHO NHN HNG THI TRANG TP GYMCA CNG TY DONEX
NHM 3XL
NHM 3XL
MC TIU
BRAND VS COMMODITYTNG NHY CM
V THNG HIUTNG NHY CM V GI
TRADE MARKETINGWINNING
THE SHOPPERSAT THE POINT
OF PURCHASE+
LET THE SHOPPERSEXPERIENCE THE BRANDAT THE POINT OF PURCHASE
=
=> CHIN LC KHC BIT HA (DIFFERENTIATION MICHAEL PORTER)
NHM 3XL
NHM I TNG CHiu tra mu t
TUI
24 - 55THU NHP
10tr +IN THOI
SMARTPHONE
22,364 5,945
TH HNHTRN MY
YOGADANCE
GIM BO
C BP BNTN GI/TRAIGII TR X STRESS
GIM BO; SN CHCLM P; T TP
BUN CHUYN; KHOE MGII TR X STRESS
HNH VI MUA SMMARKETING ONLINEMARKETING TRUYN MINGTHANH TON TH
NHN HNG PH BINQUN O: LINING, VNXK TQXK GIY: CAO CP NH ADIDAS, NIKE, REEBOOK..
NHM 3XL
CUSTOMER INSIGHT PHN KHC TRUNG LU & TRUNG LU KH
KHNG CH V SC KHEM CN V T TP GII TR.
USPGIP KHCH HNG KHNG NH CI TIBNG
NHNG B SU TP THEO XU HNGCCH THC MUA HNG C O
THNG IP
ITS NOTSPORT
ITS
FASHION
B NHN DINTHNG HIU
FitnessMeetsyour style
NHM 3XL
KT QU KHO ST CC RETAILERS HIN TI
KHNG C/T SN PHM DNH CHO N
CH TH CHT HP, NH SNG TI, DESIGN KM
KHNG MARKETING ONLINE HOC RT YU
SHOPPER INSIGHTCHN MUAI Lv gn nh/ch lm
CHT LIUKHNG AM HIU/QUAN TMS thy mt l c
NHN HIUC TN TUI/CHP NHNHNG TUN/FAKELi-ning, adidas, nike, reebok
COOPMART
I THCNG PHN KHC FIMA; COMEDLY; HISBOY:
CHA TRIN KHAI DIGITAL MARKETING HIU QU
SN PHM & BNG HIU KHNG NI BT
CHN DONEX V:KIU DNGSUPER BIG SIZE
NHM 3XL
TRADE CHANNELS
5kmt cc
phng tp ln
SHOWROOMC QUYN
TI MT HIN TI
THU MT BNG LM SHOWROOM
SHOP VNXK, TQXKSHOP ONLINE TIM NNG
EVASPORT, T SPORT
SIU TH THI TRANG, CA HNG THI TRANG LN(MADE IN VIETNAM VIETMART)
CC TRUNG TM TP LUYN CC PERSONAL TRAINERS
WEBSITES THNG MI IN TCHUYN V THI TRANGNEMO.VN, ZALORA.VN,ZANADO.VN, CHON.VN
CNH TRANH GIEDLP/HI-LO HOC
NHM 3XL
IN-STORE MARKETING
POSM BT MT
QUNG BSHOWROOM/RETAILER
WEBSITE FACEBOOK CSKH
KHUYN MI C OC TRUYN THNG PH RNG TH TIU DNG
THNG MINH
LIN KT SHOWROOM
U I MUA SMVI CREDIT CARD
TRAININGNGI BN HNG
sn phm vthng ip thng hiu
I L
online marketing
TRAINING
PG TI MT
NHM 3XL KNH BRAND MARKETINGOFFLINE
K GI SN PHMBANNER + M QR
CATALOGUE THEO MATRNH DIN THI TRANG
TP NHN VIN MC SN PHMTP TH CC TRUNG TM
ONLINE
THU HOA HU K DUYNCHP NH TI PHNG GYM
NHM 3XL
WEBSITE
DYNAMIC VIRTUAL TRYOUT
INTELLIGENT FILTER
ITS NOTSHOPING
ITS HAVING FUN
ALBUM BST MI
GIVE AWAY CONTEST
EVENT OFFLINE
GIAO LU VI KHCH HNG
NHN REVIEW PHN HI
CHY QUNG CO TRN KHCH HNG MC TIU
CC M
FACEBOOK
PIXEL
ADMOB
ADWORDS
ADSENSE
ONLINEBANNER
FORUM SEEDING SEO
KNH DIGITAL MARKETING
NHM 3XL
ITS NOTSPORT
ITS FASHION
R&
DPARTNERSHIP
NHM 3XL
Xin chn thnhCmn
NHM 3XL