Post on 30-Mar-2021
Association de coopération pour le développement local des espaces naturels
Profitable partnerships between local communities, the private sector and the public sector
VIENTIANE - LAO PDR / 2nd - 3rd October 2008
TETRAKTYS EXPERIENCE
Raphael TROUILLER
Project manager
NGO Tétraktys
Association de coopération pour le développement local des espaces naturels
• How to stimulate local economy and improve the living conditions of the population?
• How to optimize the economical impacts that benefit the local / poor population?
• How to make local tourism projects sustainable?
• How to favour partnerships between local communities and Tour Operators?
QUESTIONS RELATED TO THE MAIN ISSUE
Association de coopération pour le développement local des espaces naturels
Providing technical assistance for local tourist development projectsImplementing strategies for territories and facilities Supporting construction of eco-campsOperational training courses (welcoming tourists, guide training, management…)Marketing and promoting local projects
Tetraktys has been operating in developing countries since 1994.
Our main activity is the sustainable tourism development.Our aim is to assist local communities in tourist, cultural and
environmental projects in order to improve their living conditions
OUR APPROACH :
THE TETRAKTYS NGO
Association de coopération pour le développement local des espaces naturels
Tétraktys creates links between Tour operators, public institutions and local associations
Making sure that the project appeals to both touristsand Tour Operators, and that residents are enoughprofessional to manage a tourist activity
Promoting sustainable tourism and setting uppartnerships with Ministries and departments oftourism, with tour operators ...
Providing information to Tour Operators on localcommunity projects
Supporting marketing activities: (promotion,marketing, communication…)
Association de coopération pour le développement local des espaces naturels
PARTNERSHIP TOOLS USED BY TETRAKTYS
ADVISORY GROUPS: executive committee uniting the local populationand authorities, Tour Operators, State representatives, etc.
ACTIONS LINKED TO TOUR OPERATORS (i.e: “NouvellesFrontières”, “Allibert Voyage”,“ Hommes et montagnes” etc.)
TRAINING COURSES: training local councillors, the local populationand local professionals on the importance of sustainable tourism, thecreation of tourism products, management and negotiation skills, and onguiding and welcoming tourists.
COMMUNICATION / PROMOTION: Networking local offers usingbrochures, websites, familiarisation tours to display the product,participation in professional exhibitions, etc.
Association de coopération pour le développement local des espaces naturels
Constitution of Advisory groupsthe ecotourism project
in the Pangalanes CanalMADAGASCAR
Creation of the executive committee (supported by Tétraktys) comprising receptive Tour Operators, local authorities, local NGOs and 3 local cooperatives.
Purpose:• Intensify relationships between local cooperatives and private and public partners,• Ensure comprehension and smooth running of programmes and agreements,• Strengthen communication between local partners.• Direct the project in a good way
Association de coopération pour le développement local des espaces naturels
Aims :To assess the contribution of tourism to the economy and development in the territoryTo implement sustainable tourism principles in the territoryTo prove the importance of civil society in the sustainable development process
With the participation of: •Executives from the Malagasy Ministry of Tourism•Executives from the local authorities of the Toamasina Province•NGOs and local communities•Organisations in charge of promoting tourism in Madagascar•Travel agencies, Tour Operators•The Chamber of Commerce and Industry
Training course: sustainable tourism training session
for local and national participants
Association de coopération pour le développement local des espaces naturels
Training courses for future professionals(guides, mountain lodge owners,managers from the association Ravaka)Training sessions certified by the NationalTourism School, and led by tourismprofessionals (linked with Tour Operators)
Training Course:
Trekking tour around Antsirabéin Madagascar
Sharing experiences: after 5 yearsworking in the tourism sector, localprofessionals present their experience toother local communities in Madagascar.
Association de coopération pour le développement local des espaces naturels
Supporting marketing activities:Creation of brochures and promotional postersTrekking tour around Antsirabé in Madagascar
Association de coopération pour le développement local des espaces naturels
PROMOTION:
Press Tour in Mali
Journalists from travel magazines were invited to discover and promote the
Tombouctou region
Association de coopération pour le développement local des espaces naturels
PROMOTION:
Familiarisation tour in Morocco
Tour Operators and travel agencies were invited to the Tadla Azilal Region: pilot
groups were welcomed in order to test the package deal and the reaction form the
local community.
Association de coopération pour le développement local des espaces naturels
PROMOTION:
Since 2005, Tétraktys has participated each year in the
French tourism exhibition « Le Monde à Paris »
This exhibition is aimed at making a connection between Tour Operators, receptive tour operators, organisations and tourists.
Each year, the MAP invites Ministries of tourism from different countries as well as Tétraktys to promote local tourism projects.
Association de coopération pour le développement local des espaces naturels
CASE STUDY:
FROM A LOCAL PROJECT (DINDEFELLO ECOTOURISM PROJECT) TO A
REGIONAL TOURISM PROGRAMME (THE TAMBACOUNDA REGION –
SENEGAL )
Association de coopération pour le développement local des espaces naturels
Supporting the construction of an eco-camp: The Dindefello eco-camp
Technical assistance to create the local cooperative
Association de coopération pour le développement local des espaces naturels
•Eco-guides training course (240 hours of training, certificate recognized by the State)
• Welcoming tourists training course
• Food hygiene training course
• Management skills training course
Training and certification:
Association de coopération pour le développement local des espaces naturels
Making sure that the project appeals to private companies
“This is an interesting partnership because unlike many relationships with NGOs the objectives are not financially based. We operate without ignoring the market, and Tétraktys helps us to have an overall view of local development and local projects”, said Samy Bailly (NF manager).
This partnership has been in operation since 2003 and Nouvelles Frontières offers tours to Eastern Senegal dropping in on the Dindefello eco-camp.
Source : Novethic
Partnership between the cooperative and a Tour Operator
The French Tour Operator Nouvelles Frontières was part of the creation of the tourism product
Association de coopération pour le développement local des espaces naturels
The Dindefello eco-camp is entirely operational and self-sufficientDirect effects and externalities:
• Each year the turnover is equivalent to 5 times the community budget• 12 jobs created in the eco-camp• Guides employed• Rural exodus limited because young people are employed• New activities developed in the village (cattle breeding, agriculture, diversification of tourism offered in the village)• Ripple effect throughout the entire village
ACTIVITY RESULTS IN THE DINDEFELLO ECO-CAMP 2000 – 2007
2000 4 878 €
2001 9 452 €
2002 15 702 €
2003 16 007 €
2004 11 586 €
2005 11 891 €
2006 10 021 €
2007 11 500 €
0 5000 10000 15000 20000turnover in Euros
Turn over per year
Association de coopération pour le développement local des espaces naturels
Receipts repartition
Community FundOperating Cost
Salary
Tourist activity in Dindefello showed a high profit that enabled the community to finance several projects:
•Social work: support to families in difficult living conditions
•Many boreholes restored
•Financial participation to buy school stationery and medicine for the health centre, or to contribute to medical evacuation for those who can’t afford it
•Support to local associations
•Financial backing to some nearby villages: Boussoura, Pèlele Kindessa
1/3 of the income from tourists goes directly into the community fund
Association de coopération pour le développement local des espaces naturels
From a local project to the creation of a regional eco-
tourist programmeBakel River Tour project
Ecotourism project in Dindefello and
Ibel
Environmental project (Koussan Nature
Reserve) and naturalist tourism project
Cultural tourism project : Festival of Minority Ethnic groups and Ecomuseum
Technical assitance to the Niokolo – Koba National Park: new tours, evaluation of
the quality of accommodation …
Assistance to the regional tourism
network